About Ava (UK)

Ava Women is a medical devices company dedicated to bringing innovation to women's reproductive health. The Ava bracelet, which received The Bump's "Best of Baby Tech CES 2017" award for fertility and pregnancy, is the company's first consumer product. It uses sensor technology combined with clinically tested data science to precisely detect a woman's entire fertile window in real time.

Ava makes it easy for a woman to gain a profound and accurate understanding of her cycle and health — empowering her to make informed choices for your life. At Ava we believe every woman deserves greater control over her wellbeing, and the tools to maximize her physical and emotional potential. Ava’s cycle tracker is primarily used by women who are trying to conceive [TTC]. Ava is also used by women who wish to better understand their cycle; typically as an aid to family planning. Ava is worn overnight and during sleep its sensors collect data on seven different physiological parameters. Ava’s algorithm then detects the fertile window in real time, allowing for accurate fertility predictions with minimal user involvement. Unlike other cycle monitoring methods, Ava also provides information about a user's general health, including sleep, physiological stress, resting pulse rate, and breathing rate.

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